It is a bright idea to conserve on energy and this award was given to the biggest energy savers. Originally created for an energy saving incentive award program it has been re-used many times for many reasons.It is a simple design that is unique and versatile. The custom shaped spinner light bulb is ¾ thick with a colored printed light bulb picture embedded into the clear Lucite. The main body has plenty of space for your personalization and logos.